Create a simple signup page to attract customers leading up to launch. A lot of people have recently asked me a variant of the following questions… What does it take to grow from a junior to a senior position? How do I become more valuable? While every type of position (development, marketing, sales, etc) has it’s own set of hurdles you’ll have to overcome I think there [...]
Simple Customer Signups
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Archive for May, 2010
05/06/2010
For several reasons I’ve been thinking about employee motivation recently and had an encounter at Target I wanted to share… My mother was in town and she had her heart set on a new Netbook (no fancy iPad for her). We decided to go to Target to check them out. While we were loitering around [...]
The usage of user personas as they are built today has to stop. If you aren’t familiar with the concept that was developed in the mid-90’s…. “Personas are fictional characters created to represent the different user types within a targeted demographic, attitude and/or behaviour set that might use a site, brand or product in a [...]
