Create a simple signup page to attract customers leading up to launch. If you manage a community or sell ads online you’ll be shocked varying levels of quality found in ads submitted by advertisers to pitch your community. You may then have then had a conversation with some of these advertisers about click through performance. Sure, you could give them raw data that shows other ads in [...]
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Posts Tagged ‘ads’
03/24/2008
On one hand ad networks offer publishers and networks the ability to simplify and hand over inventory, but on the other hand… online ad management is going in the direction of becoming a commodity that publishers will be less and less likely to pay a middle man for. Reading between the lines below it seems [...]
It’s no surprise to anyone that there are ads on the sites Telligent managers in conjunction with Microsoft. At least it wasn’t shocking to me when I came on to lead this team. What was surprising was the lack of variety in the ads that I see go up on the site. Maybe it’s just [...]
They advertise the hell out of scrabble
But do they do it right? If you’ve played scrabulous on Facebook then you’ve, no doubt, experienced the cramped feeling of your scrabble board surrounded by ads that are reaching out, tapping you on the head, and saying "look at me!" Are they doing this right? What else could they be doing to make money [...]